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The Human Algorithm: Why "Efficiency" is Killing Your Marketing
In an era where AI and advanced software are eating the world, we are forgetting a fundamental truth: the "human component" is the only thing that actually matters. While algorithms change weekly, the human operating system hasn’t had a firmware update in 50,000 years. Understanding this "human algorithm" is the only way for brands to cut through the noise and build actual relationships. Marketing isn't just about selling a product; it’s about recognizing behaviors, biases, a
Jan 203 min read


Are meta ads worth it?
Meta Ads: smart investment or money trap? Learn what really works for Greek businesses in 2025.
Sep 28, 20253 min read


Are Ads Annoying?
Are ads annoying? Yes-when they interrupt, repeat, or feel irrelevant. Learn why most ads fail, how Greek users react, and practical tips to make your digital campaigns effective instead of frustrating.
Why Most People Hate Them and What You Can Do About It.
Sep 25, 20253 min read
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